The world of promotional products is full of options, and deciding which products are best for a particular business is an important decision. Numerous factors should be taken into consideration such as desired customer base, budget, and overall aim of the promo product. Are the items used to attract new customers, thank existing ones, offer […]
Promotional Products
There are many promotional products businesses can choose from these days, and one of the hottest innovations is branded USB flashdrives. Just a few years ago, USB flashdrives were quite expensive, and few people used them. However, these days they’re becoming extremely common. Most school kids will have one or two, and pretty much everyone […]
When it comes to choosing the right promotional product to help get your business name out there and give your customers top-of-mind recall of your name, it all comes down to choosing the product that will make the best impression on the end user. While there are quite a few popular and proven-to-work items that […]
How do you reach 20 million consumers without paying for TV time? Well, Levi’s actually did it successfully with a guerrilla marketing campaign where they had some 75 single women race towards a pile of men’s jeans, snag a pair, and search among 75 shirtless single men who fit the jeans they grabbed. Media covered […]
You’ll never want to go out shopping without one. Eco-friendly bags are the definition of useful when it comes to choosing a promotional product to use for your business. Everyone can find a use for them and can also get a sense of joy out of knowing they’ve chosen an eco-friendly option, as opposed to […]
Starting up a business requires a huge leap of faith from your day job. Added to that, you have to invest money, set up spaces, buy assets, hire people, and invest more just so that your business is up, running, and profitable (in time). Yet, a simple process like that doesn’t go as planned. Did […]
Sometimes the best of your marketing efforts can go wasted. But when it happens, it’s not a good feeling. You’d ideally want your customers to respond, take action, call you up, or buy from you. Although actual buying would come in at a later stage, you’ll do well enough if you can get them to […]
For a marketer or a business owner, customers calling in are a dream come true. Literally, nothing can sound and feel better than the thought of prospects calling you up inquiring, asking for orders, etc. It takes a tremendous amount of effort – and smart marketing – to get there. It feels even better to […]
Corporate gifts, giving things away for free, sending out promotional material, and marketing with little promotional items are all great ways to market your business. Since it can be quite an investment, you’d want to make the most out of your spending while dealing with promotional materials. Here are ways to maximize your efforts when […]
Setting up, running and managing a business is hard enough. Add a tough economic situation, ever-shifting market demands, unpredictable consumer behavior, and plenty of other such externalities – all this can cause even more consternation to small business owners. Taking such externalities into view, here are a few tips for you to make sure that […]
